Who We Are
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Let's start with what got us here...
About half a decade (and twice the dog-eat-dog mentality) ago, two wedding celebrants - that's 'officiants' for some of you - met and bonded over a mutual love of cocktails, dancing, and basic respect for their fellow human beings.
Together they decided to lead a movement in their industry called The Celebrant Society. This society and its members massively changed the celebrancy world in Australia by improving the job satisfaction of sole traders. How? Well, we created an online 'virtual' workplace - a platform for the change leaders of our industry to stand together and shout their message -
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"Community over Competition"
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And now?
After nearly a decade working alongside each other, five hugely successful conferences, a membership of hundreds of amazing wedding professionals and a seat at the table of the Australian Government to influence the rules and regulations of marriage law, we are moving beyond celebrants to help the entire wedding industry grow together to create kick ass businesses for themselves and their awesome couples.
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At the end of the day, we're two mates who figured out a way to grow our own businesses by growing our mindsets. We want to share that skill with the rest of our industry because we know just how incredibly well it works, and how simply it can be implemented into your life to totally redefine and enhance your job satisfaction.
Co-Founder
Sarah May Alexander
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Sarah is an executive radio producer, celebrant, and leader of The Wedding Society. With over 20 years of experience in the media and events management space and nearly a decade in the wedding industry, Sarah is the bubbly, vivacious source of energy that makes this community thrive.
Johanna Kate
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Co-Founder
Johanna has worked for over a decade educating & helping to lead changes in workplace culture as a Celebrant, a nurse, and a leader of The Wedding Society & The Celebrant Society.
Johanna is the ally you want in your corner if you ever need a helping hand in this business.
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Our Mission
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The Wedding Society is a thriving hub of sole traders & small business owners who are changing the Wedding Industry through leadership. Leadership of what, you ask?
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Kindness. Support. Encouragement.
A drive to improve how we work with our "direct competitors". This world is ready for a movement - a shake up in how we treat ourselves and each other professionally. Members of The Wedding Society are helping to lead that change one high-five at a time.
Want to know if you've got what it takes? Well, that's up to you.
Everyone is welcome - however, when someone joins The Wedding Society they are agreeing to embrace the following behaviour, which we expect from every member without exception.
KIND
We are kind, not just in our actions but in our reactions.
SELF REFLECTIVE
We are accountable for our own words, actions and businesses.
FLEXIBLE
We choose compassion over being easily offended by others.
INCLUSIVE
We embrace all people of all races, genders, abilities and beliefs.
DIVERSE
We see value in new, experienced, young and old alike.
TRUSTWORTHY
We uphold the trust that exists between members.
CONTRIBUTING
We respect the community by giving as much as we take.
INNOVATIVE
We embrace change and we commit to learning and growing.
EMPOWERING
We build each other up to be our best unique selves.